MelloMe

Custom Shopify development transforming Figma designs into a premium subscription-based eCommerce experience.

About The MelloMe

MelloMe is a subscription-focused wellness brand offering premium health and nutrition products. The business required a bespoke Shopify store that accurately transformed detailed Figma designs into a high-performance eCommerce experience while supporting recurring subscriptions, customer retention and long-term growth.

The Problem

Mellome needed more than a standard Shopify theme setup. The challenge was to accurately translate a detailed Figma design into a high-performing Shopify store while maintaining the premium visual direction across all devices. The store also required an optimized subscription experience that made product discovery, recurring purchases, checkout, and customer retention simple and seamless.

The Challenge

Figma to Shopify Build

The project required a pixel-perfect conversion of complex Figma designs into a fully customised Shopify storefront while preserving the original visual identity and user experience.

Bespoke User Experience

A standard Shopify theme could not deliver the required functionality. The store needed bespoke layouts and custom sections that accurately reflected the approved design.

Subscription Experience

The subscription journey needed to be simple and intuitive, allowing customers to subscribe, manage recurring orders and complete purchases with minimal effort.

Responsive Performance

The website needed to deliver a fast, consistent experience across desktop, tablet and mobile devices while maintaining design accuracy and usability.

Building Customer Trust

The shopping journey needed to build confidence through clear product information, streamlined navigation and an intuitive checkout experience.

Supporting Customer Retention

The store needed to encourage repeat purchases by providing a frictionless subscription experience and supporting long-term customer engagement.

Digital Smith Co Solution

01

Figma to Shopify Development

Converted detailed Figma designs into a fully bespoke Shopify store, maintaining design accuracy while delivering a fast and scalable eCommerce platform.

02

Custom Shopify Sections

Developed reusable Shopify sections and flexible layouts that replicated the original design while making future content management straightforward.

03

Subscription Optimisation

Optimised the subscription journey with a streamlined purchasing process, simplified recurring orders and a smooth checkout experience.

04

Responsive Development

Built a fully responsive Shopify store that delivers a consistent experience across desktop, tablet and mobile devices.

05

Conversion-Focused UX

Enhanced navigation, product presentation and customer journeys to increase engagement, improve usability and encourage higher conversion rates.

06

Retention-Driven Experience

The store needed to encourage repeat purchases by providing a frictionless subscription experience and supporting long-term customer engagement.

The Result

The completed Shopify store delivers a premium subscription-focused shopping experience that accurately reflects the original Figma designs. Improved navigation, responsive performance and an optimised subscription journey make it easier for customers to browse products, subscribe and complete purchases.The new platform provides MelloMe with a scalable foundation for future growth while supporting stronger customer retention and recurring revenue.

Technologies Used

  • Shopify
  • HTML, CSS, JavaScript, jQuery
  • Shopify Theme Liquid
  • Subscription Integration
  • Figma

Team Behind The Success

  • Full Stack Developers
  • Frontend Developers
  • UI UX designers

Project Timeline

Duration: 3 Months

Task: Converted Figma designs into a bespoke Shopify store with subscription integration, custom development and a responsive user experience..